After reading past reviews of mine, you would probably come to the correct conclusion that I put more thought into the product than just the product itself. Even if a product is effective, if nothing makes you pick it up from the counter at your nearest store, or from your nearest e-tailer, nobody gets anywhere. The company doesn't get the money they rightfully deserve for a great product, and you miss out on the product experience of having something so perfect for you land in your hand. So companies hire Public Relations and Advertising teams. And Yaya? She tries to pay attention to those efforts as well.

So where does Anatomicals fit in this equation? Well. Let's inspect. Start first with the website here. The page lets you choose if you want to be introduced to the company here or just go straight into a purchasing cloud nine here. Want to know more? Of course you would. The page flashes images and keywords on them. Cheeky. Pimpish. Urban. Lush. Defiant. Punky. Alluring. Etc. Catchy. The company is described to simply trying to make your life better, and says if you are not interested, to click over (won't tell you where, it ruins the surprise!).

Now we stand with a definite opinion about the company. Not sold yet? That's okay. They gave you enough to ponder about. Love it? I knew you would. Enter stage 2. The quirky and loveable product descriptions usually done with white font on bright color block backgrounds. This is for more than just the random 'let's read the label' moment. This makes you read. A bit like the Vitamin Water tidbits they have (on the Dragonfruit one they promise no real dragons were hurt in the making of the drink). You read the clever title and the description.